I received another manufacturer's sample in the mail today. This one came unsolicited. It was the Schick Quattro for Women, courtesy of the frequent shopper card I registered at the local Bashas' grocery store. This little goodie runs about $8.99 retail. After dutifully mining Bashas' customer database, they figured a woman was making the buying decisions. I guess my relinquishing the final vestiges of personal privacy is finally paying off. How nice.
I must have been asleep in between product introductions. At what point did we skip the three-bladed razor in favor of four? Last I remember, I was cautiously shaving in the shower with a double-bladed plastic piece of crap. How come one or two accidental slices across the shin wasn't quite enough? At what point did Schick decide it really wanted to maim women?
They must be crazy to think I'm going to fall for a ridiculous marketing trap like that. [peels back label] Hmmm. A $2.00 coupon. [thinks] Sure, I could give it a go.[ technorati: marketing, B2C marketing, coupons, direct mail ]
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